Grévin Paris

Inaugurated in 1882, Grévin is one of Paris’ most iconic cultural institutions. In 2019, after a month of renovations, it reinvented itself as Incredible Grévin. The challenge: to maintain a careful balance between past and future, using technology to enhance history and the visitor journey while preserving the heritage.

Grévin is both an institution that has welcomed over 60 million visitors, an architectural heritage site typical of early 20th-century Paris, and a witness to history with more than 2,000 wax figures created by the expert hands of Les Ateliers Grévin artists.

An exceptional architectural heritage

The museum is housed in an architectural ensemble typical of 1900s Paris, carefully preserved and valorised over the decades. The visitor path integrates emblematic spaces such as the Salle des Colonnes, the Cupola, the Grévin Theatre, and the Palais des Mirages, listed on the Supplementary Inventory of Historical Monuments. This heritage gives the museum a unique identity at the crossroads of culture, spectacle, and entertainment.

Frequently recognised by visitors and professionals (Traveler’s Choice awards, etc.), the museum regularly welcomes new historical and contemporary figures. Seasonal animations, cultural events, and temporary exhibitions further enrich the visitor experience.

A museum reinvented for the visitor experience

In 2019, Grévin Paris completely redesigned its circuit to create Incredible Grévin.
The new path features immersive scenes, increased interaction with the characters, and extensive use of digital technology, including directional sound, video mapping, and sensory devices.

The unique know-how of Les Ateliers Grévin

At the heart of Grévin’s identity is a rare artistic expertise, embodied by the Ateliers Grévin, CDA’s creative workshops, which craft wax figures by combining traditional techniques with modern technologies such as 3D scanning and modelling. Recognised as a pinnacle of their craft, Les Ateliers Grévin were awarded the French label of excellence Entreprise du Patrimoine Vivant in 2017.